October Business Spotlight: Mindy’s Backroad Boutique

October 1, 2026

Finding the perfect outfit is great. Finding one that makes you feel great and that you love? Even better.

That’s what Mindy’s Backroad Boutique is all about. After a decade in the clothing business, Mindy Stockman brought her boutique to Oxford three years ago. Mindy and her daughter love helping customers find clothes that are just right.

LOOK GOOD. FEEL EVEN BETTER.

For Mindy, fashion has never been about a size on a tag.

Her favorite part of owning the boutique is helping people feel good about the way they look, regardless of their size. That philosophy means she offers clothing in extra small to plus size and has plenty of options for putting together an outfit that feels like you.

And if you’re wondering what’s coming for fall, Mindy has a few ideas.

“Judy Blue jeans are a go-to, paired with fun sneakers and plenty of layers. In other words, everything you need to be ready for cooler weather, Friday night football, errands around town and whatever else fall in Iowa throws your way,” says Mindy.

OXFORD JUST FELT RIGHT

Mindy lives in North Liberty, and her kids attend Clear Creek Amana schools, but when it came time to find a home for her business, Oxford had something special.

She loves the area. She loves the community. So, when the right space became available in Oxford, she knew she had to take it.

Three years later, Mindy’s Backroad Boutique isn’t just doing business in Oxford; it’s part of the fabric of a community.

The boutique even sponsors a local Little League team and gets involved with community traditions like Light Up Oxford, an event Mindy describes as feeling a little like stepping into a Hallmark movie. (And yes, she’s already thinking about Christmas!)

STUBBORNLY LOCAL

Mindy’s commitment to Oxford is something she shares with South Slope.

“South Slope is just good. The service, the speeds – and everything. And they love community. So that means being more than an internet provider,” says Mindy.

It’s the kind of local commitment that helps businesses and communities thrive together.

RIDICULOUSLY RELIABLE. REFRESHINGLY LOCAL.

When it comes to keeping Mindy’s Backroad Boutique connected, Mindy has been a longtime South Slope customer. And her final review is simple: “They’re awesome.”

When she has needed service, the experience has always gone well. Even when the technology issue turns out to be what she jokingly calls a “me problem,” South Slope’s team gets it figured out quickly.

For a business like Mindy’s Backroad Boutique built around making people feel good and a provider like South Slope built around keeping neighbors connected, it’s a pretty good fit.

VISIT MINDY’S BACKROAD BOUTIQUE

Ready to find your next favorite pair of jeans, the perfect layer or something you didn’t know you needed?

Stop into Mindy’s Backroad Boutique in Oxford and let Mindy help you find something that makes you love the way you look.

Mindy’s Backroad Boutique
101 S. Augusta Ave
Oxford, Iowa
shopmindystockman.com
Sizes Small–3XL
Featuring Judy Blue denim and more